Comprehensive Website Audit + Marketing Mentorship Session

As a professional photographer, your website is more than just a digital portfolio; it's a powerful marketing tool that can make or break your business. In today's digital age, potential clients often form their first impression of your services through your online presence. A well-designed, user-friendly, and optimized website can attract your ideal clients, increase bookings, and showcase your unique brand effectively.

Conducting a comprehensive website audit is crucial for ensuring that your online presence is working for you, not against you. By evaluating various aspects of your website, such as design, content, search engine optimization (SEO), and user experience, you can identify areas for improvement and make strategic adjustments to elevate your online presence. But where to even begin? This is where I come in.

An optimized website not only enhances the user experience for your visitors but also helps you stand out in the competitive photography industry (again, things have CHANGED in this industry and it is critical to adapt to those shifts!). It showcases your professionalism, creativity, and attention to detail – qualities that are highly valued by potential clients. A website audit allows you to assess and refine your online presence, ensuring that it accurately reflects your brand and resonates with your target audience.

I think of your brand as your foundation, and your website as your digital home.Your website is your main sales engine. Your website is your powerhouse.

Treat it like your most powerful marketing asset.

With a well-optimized website, you can effectively attract and engage your ideal clients, increase bookings, and ultimately grow your photography business. By investing in a thorough website audit, you're taking a proactive step toward success in this industry!

Topics that I focus on during an audit are:

• Website Design and Navigation

• Branding

• Responsiveness

• Evaluating Website Content

• User Experience 

• Homepage Review

• Marketing + Messaging Enhancements

• About Page

• Captivating Portfolio? Placement, flow, feel, and conversion quality

• Testimonials + Accolades

• Blog Content

• Optimizing SEO + Performance

• Lead Capture Forms

• Contact

• Tips To Stay Ahead in the Competitive Photography Industry

I use LOOM to record videos of my review verbally so you can watch in real-time and understand exactly what I am talking about. From there, you will have transcripts and can create an action list of changes to make before peak booking season!